Every Parkwell sign,
on-brand.

The internal platform Parkwell managers use to design, approve and order signage that always looks like Parkwell. Pick a template. Edit only what the brand allows. Download a vendor-ready file in seconds.

Create a sign Browse the sign library

Internal · For Parkwell managers

Why this exists

Every sign is a chance to reinforce the Parkwell brand — creative, professional, thoughtful.

Parkwell managers order hundreds of thousands of dollars of signage each year. Without a single source of truth, signs drift off-brand — different fonts, wrong colors, abbreviations the guide rules out. This platform replaces the back-and-forth with a workflow: a manager picks an approved template, edits only what’s editable, sends it to leadership, and downloads a vendor-ready file the moment it’s approved.

How it works

From idea to vendor-ready file in four steps.

Step 01

Pick from 12 approved templates

Every sign type from the Parkwell brand guide — Scan to Pay, Standard Rate, Valet, Directional, Reserved, Liability — already drawn at print resolution.

Step 02

Edit only what the brand allows

Fill in location, rates, additional copy. Colors, fonts, the wave + logo — locked. No abbreviations, no off-brand fonts. The path of least resistance is on-brand.

Step 03

Send to leadership for sign-off

Approver gets the preview and full specs. They can approve, request changes with notes, or jump in and edit the sign themselves before clearing it.

Step 04

Download a vendor-ready file

Print-ready PDF + spec sheet (dimensions, material, quantity) downloads instantly. Hand it to any vendor — even the low-tech ones who only take email attachments.

Sign library

Twelve templates. Every Parkwell scenario.

Drawn at print resolution, straight from the brand guide. Pick a category to get started.

See all templates

Sign #03

Standard Rate Sign

Primary entrance rate sign. Welcome banner, full rate breakdown, and additional messaging.

Sign #01

Scan to Pay — Standard

Primary payment sign. Large QR code, clear scan-to-pay call to action, the no-app-needed promise.

Sign #07

Directional Windmaster

Wayfinding sign with welcome banner and a chevron arrow pointing to the lot.

Sign #04

Valet Podium Rate Sign

Property name in the dark header, tiered rates below, and a validated-rate panel.

Sign #09a

Reserved Parking 24/7

Standard reserved-spot sign. Bold three-line headline + small violator notice.

Sign #11

Enforcement Warning

Payment-required notice on Parkwell Red header. Reserved for high-enforcement lots.

FAQ

Common questions, answered.

All Parkwell location managers can create sign orders. Senior leadership (currently Michael Miller and the regional directors) review and approve. Admins have full visibility and can mark orders as 'Ordered' once vendors confirm.

Order your next sign in five minutes flat.

Pick a template. Fill in the editable fields. Download or send for approval. That’s it.

Create a sign Open dashboard

Every Parkwell sign, on-brand.